SERENA HOTELS (Tourism Promotion Services (T) LTD)


ADDRESS: Box 2551, Arusha, Tanzania

LOCATION: 2 nd Floor, Diamond Trust House, Moshi Road

CONTACT: (255-27) 2545555



Tourism promotion service (TPS) began in early 1970s. During the 1990s TPS
established in Tanzania and advanced the Serena Brand through Hotels and Lodges in
Zanzibar and the Northern Circuit (Serengeti, Lake Manyara and Ngorongoro) and
expanded to the Southern Circuit in 2009 with two lodges in the Selous Game Reserve.
Tourism Promotion Services (Tanzania) Ltd (TPST) is operating as a subsidiary of TPS
Eastern Africa Limited.
Tourism Promotion Services (Tanzania) Ltd began operation with four properties, now
has eight (8), among them are Hotels, Lodges, Camps and Resorts under Serena
Hotels brand. The company was registered in May 1989 under registration number
16653. The properties that Tourism Promotion Services Tanzania Ltd manages under
Serena Hotels brand name are totalling 318 rooms and employing over 675 staff in
Tanzania. The Zanzibar Serena Hotel which opened in 1998, is a member of the Small
Luxury Hotels of the World and employs over 130 staff. TPST properties are
contributing to economic growth in an environmentally and culturally sensitive manner
with an emphasis on human resources training and development.
As a premier collection of five star properties, Serena Hotels remains a market leader in
provision of service and products. Excellence in the art of hospitality. The quality of our
facilities and of our meeting and conference areas are the first class geared to the
needs of our clients. Serena Hotels provides modern and efficient business facilities for
clients of all kind. We offer a highly distinguishable level of service to ensure that we
surpass our clients’ expectations through our carefully selected and highly trained staff
and management.
Our staff are demonstrating both technical expertise and a helpful and caring approach
to our clients. The company make use of a possible technology to the advantage of both
the customer and the organisation in the areas of communication, energy conservation,
environment and equipment.